Online analysis service TixDaq will launch two data products next month to enable both promoters and ticket buyers to monitor the UK’s secondary ticketing market.

Soft launching both products on 1 March, TixDaq is introducing a live feed for promoters and a price checker for consumers. “Every promoter in the country will be able to see what’s trading and how much it’s trading for,” says TixDaq founder Will Muirhead.

Online analysis service TixDaq will launch two data products next month to enable both promoters and ticket buyers to monitor the UK’s secondary ticketing market.

Soft launching both products on 1 March, TixDaq is introducing a live feed for promoters and a price checker for consumers. “Every promoter in the country will be able to see what’s trading and how much it’s trading for,” says TixDaq founder Will Muirhead.

“Meanwhile, the price checker will give ticket buyers a snapshot of the type of ticket they’re looking at, how the different types of ticket compare and how those prices on different sites have fluctuated over time.”

The services aim to fulfil the recent recommendations made by the UK government’s DCMS select committee report into ticket touting, which refused to recommend regulation of the controversial market but called for greater clarity in the sector.

“The report vindicated us as a business,” Muirhead says. “TixDaq is working hard to provide information and get some insight into this market.”

While Muirhead admits that the data gathering is “by no means an exact science”, TixDaq now has the cooperation of all leading secondary ticketing marketplaces, and is currently in discussions with GetMeIn and one other major player who have both volunteered to sign up to the Resale Rights Society initiative, which Muirhead first conceived. 

TixDaq estimates the UK’s secondary market as worth £200m in 2007, of which the top 20 events totalled £64m.